Engineering Discipline. Military Grit. Marketing Obsession. Building the GTM Engine Behind Healthcare AI.
- Structural engineering background (University of Waterloo) combined with Canadian Armed Forces Reserve service
- Leads all marketing, sales, and content operations at BitLab as CMO
- Co-founder of Caesar Health; built the entire GTM infrastructure from zero
- Built CRM pipelines, LinkedIn outreach, cold email systems, and EMR marketplace listings (ModMed, Athena)
- Manages deal flow across healthcare clinics and enterprise clients with weekly KPI reporting
- Produces The Operators Podcast -- healthcare interviews that double as lead generation
- Built Breaking Cigars, a content brand with ~47K Instagram and ~3K YouTube subscribers
- Created an AI-powered content automation pipeline for scalable production across all BitLab brands
Key Contributions
Caesar Health GTM
Built entire sales infrastructure from scratch: Close CRM pipelines, LinkedIn outreach sequences, cold email domain setup, ModMed and Athena EMR marketplace listings, and full funnel tracking.
Built entire sales infrastructure from scratch: Close CRM pipelines, LinkedIn outreach sequences, cold email domain setup, ModMed and Athena EMR marketplace listings, and full funnel tracking.
Let's Build Together
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